Description
Discover a new level of home entertainment with the Sony BRAVIA 3 II K43XR38M2PBUKA 43-inch 4K LED Smart TV. Part of Sony's 2026 BRAVIA 3 II (Mark 2) range, this television combines stunning 4K Ultra HD picture quality with advanced XR Processor technology, Google TV and immersive cinematic sound. Its stylish, slim-bezel design makes it a fantastic choice for enjoying movies, sport, streaming and gaming.
Enjoy beautifully natural pictures with Sony's XR Processor and XR Triluminos Pro. Using intelligent AI-powered picture processing, the TV analyses scenes to enhance colour, contrast and clarity, reproducing over a billion subtle colour variations for realistic, vibrant images. XR Clear Image also improves lower-resolution content by intelligently upscaling detail towards 4K, helping your favourite programmes look clearer and more refined.
Bring the cinema experience home with support for Dolby Vision, Dolby Atmos and DTS:X. Dolby Vision enhances compatible HDR content with impressive contrast, colour and detail, while immersive audio technologies create a more engaging listening experience. Sony's X-Balanced Speaker design helps deliver clear dialogue and balanced sound, making everything from films to everyday television more enjoyable.
Find more of the entertainment you love with Google TV, bringing together films, programmes and streaming services in one easy-to-use interface. Enjoy popular apps, personalised recommendations and convenient voice control using Google Assistant. With Google Cast and Apple AirPlay 2, you can also share compatible videos, photos and music directly from your smartphone, tablet or other devices.
For gaming enthusiasts, the BRAVIA 3 II offers 4K gaming at up to 120 frames per second, alongside four HDMI 2.1 connections, Variable Refresh Rate (VRR) and Auto Low Latency Mode (ALLM) for smoother, more responsive gameplay. Dedicated PlayStation 5 features, including Auto HDR Tone Mapping and Auto Genre Picture Mode, help optimise your gaming experience. Whether you're exploring cinematic adventures or playing fast-moving games, this 43-inch Sony BRAVIA is designed to make every moment more immersive.
Frequently Asked Questions
Is this the new Sony BRAVIA 3 II (Mark 2) television?
Yes. The K43XR38M2PBUKA is part of Sony's 2026 BRAVIA 3 II range, also known as BRAVIA 3 Mark 2. It features the advanced XR Processor, XR Triluminos Pro colour technology and upgraded gaming capabilities, distinguishing it from the original BRAVIA 3 range.
What makes the Sony BRAVIA 3 II picture quality special?
Sony's XR Processor uses AI technology to optimise picture clarity, contrast and colour, while XR Triluminos Pro reproduces over a billion colour variations. XR Clear Image also intelligently improves lower-resolution content, helping everyday television, streaming and movies look sharper and more natural on the 4K display.
Is the Sony BRAVIA 3 II suitable for PlayStation 5 gaming?
Yes. The BRAVIA 3 II supports 4K gaming at up to 120fps, Variable Refresh Rate (VRR) and Auto Low Latency Mode (ALLM). It also includes PlayStation 5 features such as Auto HDR Tone Mapping and Auto Genre Picture Mode, helping deliver smoother gameplay and automatically optimised picture settings with compatible games and consoles.
Can I watch Netflix, Disney+ and other streaming services?
Yes. Google TV provides access to a wide selection of streaming apps, including popular services such as Netflix, Disney+ and YouTube, subject to availability and any required subscriptions. You can also use Google Cast or Apple AirPlay 2 to share compatible content from your mobile devices.
Does the Sony BRAVIA 3 II support Dolby Vision and Dolby Atmos?
Yes. Dolby Vision enhances compatible HDR movies and programmes with richer colours and greater contrast, while Dolby Atmos and DTS:X support immersive audio experiences. Sony's X-Balanced Speaker design also helps provide clearer everyday TV sound.
Can I connect a soundbar, games console and other devices?
Yes. The BRAVIA 3 II range features four HDMI 2.1 connections, providing flexibility for compatible gaming consoles, streaming devices and home entertainment equipment. It also supports wireless connectivity and compatible audio connections for expanding your home entertainment setup.