{"product_id":"sony-k50xr38m2pb-uka-bravia-3-mk2-led-television","title":"Sony K50XR38M2PB.UKA 50 Inch, Ultra HD LED Television, Google TV, Freeview HD","description":"\u003cp\u003eExperience bigger, more immersive entertainment with the \u003cstrong\u003eSony BRAVIA 3 II (Mark 2) K50XR38M2PBUKA 50-inch 4K LED Smart TV\u003c\/strong\u003e. Part of Sony's 2026 BRAVIA 3 II range, this television brings together beautiful 4K Ultra HD pictures, intelligent \u003cstrong\u003eXR Processor\u003c\/strong\u003e technology, immersive cinematic sound and easy-to-use Google TV. Its generous 50-inch screen is ideal for enjoying films, live sport, streaming and gaming in impressive detail.\u003c\/p\u003e\n\n\u003cp\u003eEnjoy vibrant, natural-looking pictures with Sony's \u003cstrong\u003eXR Processor and XR Triluminos Pro\u003c\/strong\u003e. Intelligent picture processing enhances colour, contrast and clarity, while XR Triluminos Pro reproduces over a billion subtle colour variations for beautifully realistic images. \u003cstrong\u003eXR Clear Image\u003c\/strong\u003e also intelligently upscales lower-resolution content towards 4K, helping your favourite television programmes and films look clearer and more detailed.\u003c\/p\u003e\n\n\u003cp\u003eBring the cinema experience into your living room with \u003cstrong\u003eDolby Vision, Dolby Atmos and DTS:X\u003c\/strong\u003e. Dolby Vision enhances compatible HDR content with impressive brightness, contrast and colour, while advanced audio technologies help create an engaging sound experience. Sony's \u003cstrong\u003eX-Balanced Speaker\u003c\/strong\u003e design delivers clear dialogue and balanced audio, making everything from dramatic film scenes to everyday television more enjoyable.\u003c\/p\u003e\n\n\u003cp\u003eDiscover more of what you love with \u003cstrong\u003eGoogle TV\u003c\/strong\u003e. Find films, series and entertainment from popular streaming services in one convenient interface, with personalised recommendations and Google Assistant voice control. You can also share compatible videos, photos and music from your devices using \u003cstrong\u003eGoogle Cast and Apple AirPlay 2\u003c\/strong\u003e, making it easy to enjoy your favourite content on the bigger screen.\u003c\/p\u003e\n\n\u003cp\u003eDesigned for modern gaming, the BRAVIA 3 II supports \u003cstrong\u003e4K gaming at up to 120 frames per second\u003c\/strong\u003e, Variable Refresh Rate (VRR) and Auto Low Latency Mode (ALLM) for smooth, responsive gameplay with compatible equipment. Four HDMI 2.1 connections provide flexibility for your consoles and entertainment devices, while PlayStation 5 features including Auto HDR Tone Mapping and Auto Genre Picture Mode help optimise your gaming experience. Finished with a slim-bezel design, this 50-inch Sony BRAVIA combines style and performance for everyday entertainment.\u003c\/p\u003e\n\n\u003cstyle\u003e\n.product-faq {\n  margin-top: 40px;\n}\n.product-faq-heading {\n  margin: 0 0 12px 0;\n  padding: 0;\n  font-size: 22px;\n  font-weight: 600;\n  line-height: 1.3;\n}\n.product-faq details {\n  margin: 0;\n  padding: 0;\n  border-bottom: 1px solid #e5e5e5;\n}\n.product-faq details:first-of-type {\n  border-top: 1px solid #e5e5e5;\n}\n.product-faq summary {\n  position: relative;\n  cursor: pointer;\n  list-style: none;\n  padding: 18px 42px 18px 0;\n  font-weight: 600;\n  line-height: 1.4;\n}\n.product-faq summary::-webkit-details-marker {\n  display: none;\n}\n.product-faq summary::after {\n  content: \"›\";\n  position: absolute;\n  right: 8px;\n  top: 50%;\n  font-size: 28px;\n  font-weight: 400;\n  line-height: 1;\n  transform: translateY(-50%) rotate(-90deg);\n  transition: transform 0.2s ease;\n}\n.product-faq details p {\n  margin: 0;\n  padding: 0 42px 18px 0;\n  line-height: 1.6;\n}\n\u003c\/style\u003e\n\n\u003cdiv class=\"product-faq\"\u003e\n  \u003ch3 class=\"product-faq-heading\"\u003eFrequently Asked Questions\u003c\/h3\u003e\n\n  \u003cdetails\u003e\n    \u003csummary\u003eIs this the latest Sony BRAVIA 3 II (Mark 2) television?\u003c\/summary\u003e\n    \u003cp\u003eYes. The K50XR38M2PBUKA belongs to Sony's 2026 BRAVIA 3 II range, also known as BRAVIA 3 Mark 2. It features Sony's XR Processor, XR Triluminos Pro colour technology and 4K 120Hz gaming support, distinguishing it from the original BRAVIA 3 television.\u003c\/p\u003e\n  \u003c\/details\u003e\n\n  \u003cdetails\u003e\n    \u003csummary\u003eWhat picture technology does the Sony BRAVIA 3 II use?\u003c\/summary\u003e\n    \u003cp\u003eThe BRAVIA 3 II combines Sony's XR Processor with XR Triluminos Pro to deliver natural colours, enhanced contrast and detailed 4K pictures. XR Clear Image intelligently improves lower-resolution content, helping television programmes, films and streaming services look clearer on the 50-inch screen.\u003c\/p\u003e\n  \u003c\/details\u003e\n\n  \u003cdetails\u003e\n    \u003csummary\u003eIs the Sony BRAVIA 3 II 50-inch TV good for PlayStation 5 gaming?\u003c\/summary\u003e\n    \u003cp\u003eYes. The television supports 4K gaming at up to 120fps, Variable Refresh Rate (VRR) and Auto Low Latency Mode (ALLM) with compatible equipment. It also features Auto HDR Tone Mapping and Auto Genre Picture Mode for compatible PlayStation 5 consoles, helping optimise picture settings automatically.\u003c\/p\u003e\n  \u003c\/details\u003e\n\n  \u003cdetails\u003e\n    \u003csummary\u003eCan I watch Netflix, Disney+ and YouTube on this Sony TV?\u003c\/summary\u003e\n    \u003cp\u003eYes. Google TV provides access to popular streaming apps including Netflix, Disney+ and YouTube, subject to service availability and any required subscriptions. Google Cast and Apple AirPlay 2 also allow you to share compatible content from smartphones, tablets and other devices.\u003c\/p\u003e\n  \u003c\/details\u003e\n\n  \u003cdetails\u003e\n    \u003csummary\u003eDoes the Sony BRAVIA 3 II support Dolby Vision and Dolby Atmos?\u003c\/summary\u003e\n    \u003cp\u003eYes. Dolby Vision delivers enhanced HDR picture quality with compatible films and programmes, while Dolby Atmos and DTS:X provide immersive audio support. Sony's X-Balanced Speaker design also helps produce clear dialogue and balanced everyday television sound.\u003c\/p\u003e\n  \u003c\/details\u003e\n\n  \u003cdetails\u003e\n    \u003csummary\u003eWhat are the dimensions of the Sony BRAVIA 3 II 50-inch TV?\u003c\/summary\u003e\n    \u003cp\u003eWithout the stand, the television measures 111.1cm wide, 65.1cm high and 6.9cm deep. With the stand fitted, it measures 111.1cm wide, 71.4cm high and 24.6cm deep. The stand feet are positioned 90.5cm apart, so you should ensure your TV cabinet provides sufficient space and support.\u003c\/p\u003e\n  \u003c\/details\u003e\n\u003c\/div\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":55352947671381,"sku":"K50XR38M2PB.UKA","price":849.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0971\/0177\/5189\/files\/K50XR38M2PBUKA.jpg?v=1792153493","url":"https:\/\/stuartwestmoreland.co.uk\/products\/sony-k50xr38m2pb-uka-bravia-3-mk2-led-television","provider":"Stuart Westmoreland","version":"1.0","type":"link"}