{"product_id":"sony-k43xr38m2pb-uka-bravia-3-mk2-led-television","title":"Sony K43XR38M2PB.UKA 43 Inch, Ultra HD LED Television, Google TV, Freeview HD","description":"\u003cp\u003eDiscover a new level of home entertainment with the \u003cstrong\u003eSony BRAVIA 3 II K43XR38M2PBUKA 43-inch 4K LED Smart TV\u003c\/strong\u003e. Part of Sony's 2026 BRAVIA 3 II (Mark 2) range, this television combines stunning 4K Ultra HD picture quality with advanced \u003cstrong\u003eXR Processor\u003c\/strong\u003e technology, Google TV and immersive cinematic sound. Its stylish, slim-bezel design makes it a fantastic choice for enjoying movies, sport, streaming and gaming.\u003c\/p\u003e\n\n\u003cp\u003eEnjoy beautifully natural pictures with Sony's \u003cstrong\u003eXR Processor and XR Triluminos Pro\u003c\/strong\u003e. Using intelligent AI-powered picture processing, the TV analyses scenes to enhance colour, contrast and clarity, reproducing over a billion subtle colour variations for realistic, vibrant images. \u003cstrong\u003eXR Clear Image\u003c\/strong\u003e also improves lower-resolution content by intelligently upscaling detail towards 4K, helping your favourite programmes look clearer and more refined.\u003c\/p\u003e\n\n\u003cp\u003eBring the cinema experience home with support for \u003cstrong\u003eDolby Vision, Dolby Atmos and DTS:X\u003c\/strong\u003e. Dolby Vision enhances compatible HDR content with impressive contrast, colour and detail, while immersive audio technologies create a more engaging listening experience. Sony's \u003cstrong\u003eX-Balanced Speaker\u003c\/strong\u003e design helps deliver clear dialogue and balanced sound, making everything from films to everyday television more enjoyable.\u003c\/p\u003e\n\n\u003cp\u003eFind more of the entertainment you love with \u003cstrong\u003eGoogle TV\u003c\/strong\u003e, bringing together films, programmes and streaming services in one easy-to-use interface. Enjoy popular apps, personalised recommendations and convenient voice control using Google Assistant. With \u003cstrong\u003eGoogle Cast and Apple AirPlay 2\u003c\/strong\u003e, you can also share compatible videos, photos and music directly from your smartphone, tablet or other devices.\u003c\/p\u003e\n\n\u003cp\u003eFor gaming enthusiasts, the BRAVIA 3 II offers \u003cstrong\u003e4K gaming at up to 120 frames per second\u003c\/strong\u003e, alongside four HDMI 2.1 connections, Variable Refresh Rate (VRR) and Auto Low Latency Mode (ALLM) for smoother, more responsive gameplay. Dedicated PlayStation 5 features, including Auto HDR Tone Mapping and Auto Genre Picture Mode, help optimise your gaming experience. Whether you're exploring cinematic adventures or playing fast-moving games, this 43-inch Sony BRAVIA is designed to make every moment more immersive.\u003c\/p\u003e\n\n\u003cstyle\u003e\n.product-faq {\n  margin-top: 40px;\n}\n.product-faq-heading {\n  margin: 0 0 12px 0;\n  padding: 0;\n  font-size: 22px;\n  font-weight: 600;\n  line-height: 1.3;\n}\n.product-faq details {\n  margin: 0;\n  padding: 0;\n  border-bottom: 1px solid #e5e5e5;\n}\n.product-faq details:first-of-type {\n  border-top: 1px solid #e5e5e5;\n}\n.product-faq summary {\n  position: relative;\n  cursor: pointer;\n  list-style: none;\n  padding: 18px 42px 18px 0;\n  font-weight: 600;\n  line-height: 1.4;\n}\n.product-faq summary::-webkit-details-marker {\n  display: none;\n}\n.product-faq summary::after {\n  content: \"›\";\n  position: absolute;\n  right: 8px;\n  top: 50%;\n  font-size: 28px;\n  font-weight: 400;\n  line-height: 1;\n  transform: translateY(-50%) rotate(90deg);\n  transition: transform 0.2s ease;\n}\n.product-faq details[open] summary::after {\n  transform: translateY(-50%) rotate(90deg);\n}\n.product-faq details p {\n  margin: 0;\n  padding: 0 42px 18px 0;\n  line-height: 1.6;\n}\n\u003c\/style\u003e\n\n\u003cdiv class=\"product-faq\"\u003e\n  \u003ch3 class=\"product-faq-heading\"\u003eFrequently Asked Questions\u003c\/h3\u003e\n\n  \u003cdetails\u003e\n    \u003csummary\u003eIs this the new Sony BRAVIA 3 II (Mark 2) television?\u003c\/summary\u003e\n    \u003cp\u003eYes. The K43XR38M2PBUKA is part of Sony's 2026 BRAVIA 3 II range, also known as BRAVIA 3 Mark 2. It features the advanced XR Processor, XR Triluminos Pro colour technology and upgraded gaming capabilities, distinguishing it from the original BRAVIA 3 range.\u003c\/p\u003e\n  \u003c\/details\u003e\n\n  \u003cdetails\u003e\n    \u003csummary\u003eWhat makes the Sony BRAVIA 3 II picture quality special?\u003c\/summary\u003e\n    \u003cp\u003eSony's XR Processor uses AI technology to optimise picture clarity, contrast and colour, while XR Triluminos Pro reproduces over a billion colour variations. XR Clear Image also intelligently improves lower-resolution content, helping everyday television, streaming and movies look sharper and more natural on the 4K display.\u003c\/p\u003e\n  \u003c\/details\u003e\n\n  \u003cdetails\u003e\n    \u003csummary\u003eIs the Sony BRAVIA 3 II suitable for PlayStation 5 gaming?\u003c\/summary\u003e\n    \u003cp\u003eYes. The BRAVIA 3 II supports 4K gaming at up to 120fps, Variable Refresh Rate (VRR) and Auto Low Latency Mode (ALLM). It also includes PlayStation 5 features such as Auto HDR Tone Mapping and Auto Genre Picture Mode, helping deliver smoother gameplay and automatically optimised picture settings with compatible games and consoles.\u003c\/p\u003e\n  \u003c\/details\u003e\n\n  \u003cdetails\u003e\n    \u003csummary\u003eCan I watch Netflix, Disney+ and other streaming services?\u003c\/summary\u003e\n    \u003cp\u003eYes. Google TV provides access to a wide selection of streaming apps, including popular services such as Netflix, Disney+ and YouTube, subject to availability and any required subscriptions. You can also use Google Cast or Apple AirPlay 2 to share compatible content from your mobile devices.\u003c\/p\u003e\n  \u003c\/details\u003e\n\n  \u003cdetails\u003e\n    \u003csummary\u003eDoes the Sony BRAVIA 3 II support Dolby Vision and Dolby Atmos?\u003c\/summary\u003e\n    \u003cp\u003eYes. Dolby Vision enhances compatible HDR movies and programmes with richer colours and greater contrast, while Dolby Atmos and DTS:X support immersive audio experiences. Sony's X-Balanced Speaker design also helps provide clearer everyday TV sound.\u003c\/p\u003e\n  \u003c\/details\u003e\n\n  \u003cdetails\u003e\n    \u003csummary\u003eCan I connect a soundbar, games console and other devices?\u003c\/summary\u003e\n    \u003cp\u003eYes. The BRAVIA 3 II range features four HDMI 2.1 connections, providing flexibility for compatible gaming consoles, streaming devices and home entertainment equipment. It also supports wireless connectivity and compatible audio connections for expanding your home entertainment setup.\u003c\/p\u003e\n  \u003c\/details\u003e\n\u003c\/div\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":55352940691797,"sku":"K43XR38M2PB.UKA","price":749.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0971\/0177\/5189\/files\/K43XR38M2PBUKA.jpg?v=1792152574","url":"https:\/\/stuartwestmoreland.co.uk\/products\/sony-k43xr38m2pb-uka-bravia-3-mk2-led-television","provider":"Stuart Westmoreland","version":"1.0","type":"link"}